Article Library


Multi-Dimensional Marketing - More Than Just Using a Press Release

Multi-Dimensional Marketing - More Than Just Using a Press Release

May 09, 2016 | More businesses are turning to public relations--which includes press release distribution--to strengthen their overall marketing and brand management strategy

Distribution of Your Press Release is Pointless Unless You Have Good Solid Content.

Distribution of Your Press Release is Pointless Unless You Have Good Solid Content. Stats and Data go a Long Way. Here's How to do it Right!

April 14, 2016 | You have approximately 1.75 seconds to grab the attention of your audience. This could be a journalist/reporter, blogger or customer.

Incorporating Press Release Distribution Into Your Content Marketing Mixology

Incorporating Press Release Distribution Into Your Content Marketing Mixology

March 31, 2016 | Incorporating press releases into your content marketing strategy has started to become a common practice in the world of content marketing.

Press Release Elements & Style, and How They Help You Accomplish Your Brand Communication Goals

Press Release Elements and Style, and How They Help You Accomplish Your Brand Communication Goals: Tips from 24-7 Press Release Newswire

March 01, 2016 | If you are looking to craft a press release, especially if you have never done so before, it may seem like a daunting task. The good news is that after you have written a few, you will become familiar with the flow of a good press release.

Tailor Your Content Marketing Strategy to Retain Your Existing Customers

Tailor Your Content Marketing Strategy to Retain Your Existing Customers

February 15, 2016 | What strategies, within your content marketing, do you have in place to retain or look after your existing customers?

Content Marketing and Your Press Release. Is it a Strategy or a Gimmick?

Content Marketing and Your Press Release. Is it a Strategy or a Gimmick?

February 12, 2016 | We have now entered 2016 and front and center of marketing chatter is content marketing.

Keeping Mindful of the Purpose of a Press Release - Think Before You Distribute Your Press Release

Keeping Mindful of the Purpose of a Press Release - Think Before You Distribute Your Press Release

January 22, 2016 | Distributing your press release and sending it out to the media is one thing. Ticking the media off so that they are never interested in your future stories is another.

Google May Want to See More Content, However What do Your Readers Think?

Google May Want to See More Content, However What do Your Readers Think?

December 23, 2015 | 24-7 Press Release Newswire has heard some murmurs in the press distribution industry about content-rich press releases being more popular with the search engines. Although this may be correct, you still need to think about making your content readable.

Your Press Releases, Your Content, and Your Strategy for 2016. What You Need to Know

Your Press Releases, Your Content, and Your Strategy for 2016. What You Need to Know

December 03, 2015 | You need to view the year ahead from 10,000 feet. This means your communications strategy needs to consider all the communication vehicles you can use including your press releases.

Tips for distributing your press release

When Disseminating a Press Release, Quoting an Industry Expert Who Can Vouch for You Can Further Validate Your Brand and Earn Trust in Your Marketplace

November 19, 2015 | Those who write extremely good content that is valued by their audience will continue to receive media attention and thrive; those who don't will see their information fade into the background, reaching a smaller and smaller audience.