Discover True North Announces Winner of "$100K Extreme Corporate Makeover"

    SAN FRANCISCO, CA, February 08, 2010 /24-7PressRelease/ -- Pegasus Residential was selected as the winner of a contest hosted by Discover True North (a full-service agency) and a team of well-respected alliance partners. The contest that opened on 5/8/09 and ran through 12/1/09 was created to recognize and reward companies within the multifamily industry that had created or sustained a positive work culture in tough economic times. An advisory committee made up of twenty industry experts had the opportunity to cast his or her vote on for a trio of semi-finalists, with Pegasus emerging as the winner.

Deb Bronson-McGrath, CEO of Discover True North (DTN) shares, "Pegasus Residential is a fast-growing, fee management firm that owes its impressive success to core principles and practices that engage their associates (employees) and an executive team that exercises more than 'wishful thinking' when it comes to aligning corporate values and performance. Our team is looking forward to working alongside them in the months to come."

Pegasus Residential will receive a host of services that include a new corporate website and internal/external brand consultation from Discover True North, a social media program provided by Brent Williams,(Founder of Multifamily Insiders), strategic planning services (a customer satisfaction benchmarking consultation from industry experts at SatisFacts Research, LLC), and performance services (online training courses from the industry's leading provider of web-based education, Grace Hill and mystery shop services from Ellis Partners in Mystery Shopping ). Design Expert Cathy Carter of Carter Design Group and FASTSIGNS-American Canyon, will also be providing complimentary services.

Upon hearing the news that his firm had won, Chris Lawrence, Vice-President-South East and Principal of Pegasus Residential said, "Pegasus is truly honored, and incredibly excited, to have been selected as the winner of the $100K Refresh by Discover True North, its strategic partners and the judging panel. Lindy, Debbie and I have a very simple mission; to create a company that will positively impact lives, leading to highly profitable properties. We owe all our continued success to tireless devotion of our associates. This award is theirs to celebrate! Having our efforts recognized by so many industry leaders is truly an honor. As we say at Pegasus......WOO HOO!!"

You can follow the story as it develops and related outcomes on Twitter: DiscoverTN, on the DTN Facebook page and/or the Pegasus Residential Facebook Page.

"We'd like to also mention that there is a dynamic give-back program that is an ongoing initiative created by Tami Siewruk of Multifamilypro, says Bronson-McGrath. "Tami has developed a best-of-breed mentoring program that taps the expertise of seasoned mentors (like Toni Blake, Kate Good, Terri Norvell and Anne Sadovsky - among many others) and pairs them with mentees industry-wide. You can learn more about this generous 'give-back' program at howitzdunnmanagement.com."

About Discover True North

As an agency and business development rainmaker, specializing in branding, creative and training services, we invite you to challenge us with the tough stuff in your world. For additional information, please visit us on the web (DiscoverTrueNorth.com) or call us at 888.878.6674.

Website: http://www.DiscoverTrueNorth.com

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