Ralston Outdoor Advertising Converts Billboards into Stylish Tote Bags; Launches "Boards2Bags" Online Business

    DALLAS, TX, April 22, 2010 /24-7PressRelease/ -- To celebrate Earth Day, Ralston Outdoor Advertising (www.ralstonoutdoor.com), the largest, independent outdoor advertising company in Dallas, TX, launches Boards2Bags (www.boards2bags.com), a suite of eco-chic, reusable bags constructed out of its recycled billboards.

According to Ben Ralston, operations manager of Ralston Outdoor Advertising, "In our efforts to be a more eco-friendly company, we decided that converting our retired billboards into a line of unique bags would prevent our billboards from ending up in landfills and contribute to reducing plastic bag usage."

The Wall Street Journal recently claimed that the U.S. uses approximately 100 billion plastic shopping bags annually. It is estimated that nearly 12 million barrels of oil is required to make that many plastic bags. Elizabeth Ralston Rietz, manager of Boards2Bags products, states, "We hope our recycled billboard bags can help reduce the amount of plastic bags consumed nationwide. As a society, it is becoming increasingly essential to create goods out of recycled materials."

Boards2Bags offers five signature bags:
- The Beach Bag
- The Bolsa Mercado (market bag)
- The Everyday Tote (everyday bag or purse)
- The Mini (small lunch tote or child's reusable bag)
- The Wine-O (wine and beverage tote).

Each product designed is a one-of-a-kind and is individually named to reflect each bag's style and personality. The reusable bags range from $10 - $25. The company is currently developing additional recycled billboard products. Bags are being sold online at www.boards2bags.com and are also available for wholesale purchase.

About Boards2Bags
Boards2Bags (www.boards2bags.com) creates stylish, unique totes and other products out of recycled, vinyl billboards from Ralston Outdoor Advertising. Made of thick vinyl material designed to withstand the elements, Boards2Bags are incredibly durable. Each bag is one-of-a-kind and named for its personality and bag style.
For more information, please contact [email protected].
Facebook fan page: http://www.facebook.com/pages/Boards2Bags/113580331992448?ref=ts
Twitter profile: http://twitter.com/boards2bags

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