PaymentOne Announces the AnyPhone Network to Address Expanding $300 Billion Mobile Payments Market - Unique Combination of Home Phone, Broadband and Mobile Payment Services

    SAN JOSE, CA, September 22, 2010 /24-7PressRelease/ -- PaymentOne, a global leader in phone-enabled payments for publishers and digital merchants, today announced AnyPhone, a powerful network of new payment services that provide simple and secure options for online and mobile consumers to pay for their virtual currency, digital subscriptions, mobile applications and other online services from virtually any device.

PaymentOne's AnyPhone Network enables over a billion worldwide consumers to simply have their common digital transactions, including their virtual currency on social media and/or subscriptions to their favorites online services, charged to their existing and trusted mobile, broadband or home phone bill.

The company's unique stand alone payment services, PayONE Mobile and PayONE Home, have already generated over $4 billion in new revenues for brand name merchants such as Blizzard Entertainment, America Online, and Gaia Online.

With AnyPhone, the company's mobile, broadband and home phone payment options are integrated and enable purchases on virtually any mobile or connected device on any platform with one click. The AnyPhone Network is offered to large scale and emerging publishers, developers and merchants and is built for rapid deployment and customization with a small piece of auto-generated HTML code and highly customizable iframes.

Simple and Safe
Consumer can choose AnyPhone during the merchant's checkout or as an embedded in-game option. To complete a transaction with AnyPhone, consumers can enter their mobile and/or home phone, PaymentOne authenticates the user in real time, the user then receives a PIN code on their mobile or connected device, and simply enters it back into the web or WAP page to authorize and complete the purchase. The process takes less than 30 seconds, requires no registration or account setup and does not require a credit card and/or bank account information.

In addition, unlike many others in the marketplace, AnyPhone services do not take the consumer away from the publisher's site or in-game experience, and can be highly branded by the publisher resulting in less confusion or discontinuity for the consumer during the purchase process.

Higher Conversion and Payout to Publishers
Because PaymentOne maintains deep integrated relationships with more than 1,000 fixed line, broadband and mobile operators worldwide, AnyPhone offers publishers and merchants much higher payout rates than the typical premium SMS providers. The breadth and depth of the AnyPhone Network also results in higher conversion rates.

"Traditional payments alone are no longer sufficient to do business with today's social consumers who have a different concept of payments with a variety of devices," said Richard Grogan-Crane, CEO of XTRM Sports Network. "PaymentOne's unique combination with AnyPhone enables us to reach and convert more consumers that are otherwise very tough for us to monetize. Credit Cards and PayPal just don't convert enough of today's markets."

"We're pleased to announce the AnyPhone Network, whose ground-breaking simplicity, security and economics will grow online and mobile transactions for publishers, carriers and service providers", said Joe Lynam, Founder and CEO of PaymentOne Corp. "Unlike pure premium SMS systems built for ring tones and wall paper delivery, we're combining the strength of our proven payments grade carrier billing network with a frictionless consumer experience - a consumer simply needs a phone number to transact."

According to Juniper Research, mobile payments alone will exceed $300 billion globally. AnyPhone Network, PayONE Home and PayONE Mobile services are available immediately.

To learn more about PaymentOne, visit www.PaymentOne.com or call 800-747-4028.

About PaymentOne
PaymentOne Corporation is a global leader in phone-enabled payments, and one of the world's fastest growing and profitable Payment Services Providers (PSPs). Founded in 2000, the company pioneered "no credit card required" payment and marketing services that connect digital merchants, social media publishers, content providers and network operators. PaymentOne has generated over $4 billion in new digital revenue for brand name clients including Blizzard Entertainment and America Online. The AnyPhone Network, and its flagship PayONE Home and PayONE Mobile services, connect with over 1000 network operators and enable over a billion worldwide consumers to simply bill to their existing mobile, broadband or home phone bill. The company also holds a series of patents in fraud prevention, authentication and digital payment accounts.

Website: http://paymentone.com

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