CovertCandy Creates "A Free-Commerce World"

    MANCHESTER, ENGLAND, November 14, 2010 /24-7PressRelease/ -- CovertCandy re-launched on Wednesday 10th November with full scale online trading capabilities and social networking functionalities. The new site design and logo has been produced through the combined effort of the CovertCandy in-house creative team and the trendy London based Digital Marketing agency 'The Practice'.

CovertCandy has now expanded its online trading aptitude fully. As a result users are now allowed to trade anything they like without the worry of money being exchanged at all. The young entrepreneurial co-owners, Kirsty McAllister @kirstymca and Jamie Evans @CovertC_jamie whole-heartedly believe that "one person's trade is another person's treasure," they go on to state; "It was the right time to expand CovertCandy's trading capabilities. We have essentially created our new platform as a counterbalance to traditional spending model in the UK. Thanks to CovertCandy, everyone can enjoy life's indulgences without costing a penny. We hope it will substantially reduce the financial stress and pressures put on people in our current depressed economic climate by giving them financial muscle generated by themselves." Now the great British public has a real alternative in their lives without spending a penny.

Initially CovertCandy launched in January 2009, functioned primarily as a free platform for trading clothes online. Since then the community has been a great success and has grown considerably with over 6500 unique users utilising the site to share clothes and connect with other like-minded fashion lovers. CovertCandy now hope to reach a wider audience by allowing traders to exchange whatever they like, anything from lingerie to lawnmowers, new or old! This expansion by CovertCandy allows traders to trade whatever they like in return for CovertCandy Credits. Those credits are then issued in to a personal CovertCandy bank account where the user has the freedom to spend or save them. Toy, books, clothing and accessories, beauty, electronics, sporting goods and much more are now being exchanged in the CovertCandy online trading bazaar.

CovertCandy has had huge success over the past year, being nominated by Handbag.com for best vintage site, selected as a top 20 start-up for mini Seedcamp London and being welcomed by vintage and clothing swapping lovers, as well as being embraced by the media and fashion world as a whole. CovertCandy, focusing exclusively on trading clothing, realised their efforts in providing a fantastic free no money exchange platform had greater scope. Although popular with fashion and vintage enthusiasts the online enquiries from those wishing to trade other products became more and more frequent. According to the young dynamic duo, "after some thought and extensive market research it became all too clear to that there was a solid market online for those wanting to be able to trade more than just clothing."

CovertCandy's mission has always been to create the very best customer experience for its users. The company is passionate about innovation and will continue to improve and grow the site features through imaginative developments. As a result of the successful public response thus far, CovertCandy's owners made the executive decision to take things to a whole new level, "changes to our major interactive and social functionality on CovertCandy will continue to evolve. The social elements onsite will develop as fast as the online social world allows it." At large The CovertCandy team want to push themselves to the limit and come up with something truly exceptional, "the sky's the limit for CovertCandy".

For more information on CovertCandy, visit: www.covertcandy.co.uk.

CovertCandy is a innovative FREE online trading website. For further information, please contact us at:

http://www.covertcandy.co.uk
[email protected]

403 The Base
12 Arundel St
Manchester,
M15 4JP
United Kingdom

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