DUBLIN, IRELAND, August 10, 2011 /24-7PressRelease/ -- The stylish presenter is a regular on our TV screens, most recently appearing on The Panel, Republic of Telly and Celebrity Bainisteoir. Mairead is well known for her great style choices and revealed what she will be looking for in a Best Dressed Lad "...someone who is not over styled. I will be looking for someone who is comfortable in themselves and enjoying taking part in the day. I think individuality is important and I love outfits that have a story to them rather than just following current fashion trends."
Geoff Scully, Commercial Director, Littlewoods Ireland commented 'We're delighted to be involved again with the summer racing season and the Best Dressed Ladies Series. Our celebrity judge Mairead Farrell will be on the lookout for Ireland's most stylish ladies in Roscommon and we have some great prizes for everyone who takes part. We hope to see you there!"
Lynda Fraher, Marketing Executive, Horse Racing Ireland noted "Having a Best Dressed Lady adds fun and glamour to an already exciting racing programme in Roscommon and we are delighted to welcome Littlewoods Ireland onboard as a sponsor."
Michael Finneran, Roscommon Racecourse Manager added "the popularity of Ladies Day has grown over the years with the help of Littlewoods Ireland. Our celebrity judge this year, Mairead Farrell adds to the attraction of the day and we are all looking forward to meeting her."
Join the 3,000 people expected to visit Roscommon Racecourse on Monday 4th July where the Best Dressed Lady will win a EUR2,000 shopping spree with Littlewoods Ireland the 10 finalists will receive a EUR100 shopping spree each.
The 1st race is off at 6pm, there are 7 races on the card and the feature race is the Listed Lenebane Stakes of EUR40,000.
Look to www.littlewoodsireland.ie for racing fashion inspiration this season, offering a wide range of all your favourite brands with show stopping evening dresses and the perfect shoes, hats and bags delivered to your door. All that's missing is your stylish touch!
Be part of the Littlewoods Ireland Best Dressed competition and meet the other celebrity judges at the following race meets: Amanda Brunker, Wexford, Saturday 23rd July; Sybil Mulcahy, Kilbeggan, Saturday 6th August; Bairbre Power, Tramore, Saturday 13th August; Sinead Desmond, Bellewstown, Thursday 18th August and Maura Derrane, Killarney, Friday 26th August.
Let the style begin!
Top Ten Tips for Ladies Day
1. Colour blocking is what it's all about this season. Loud colour combinations will show confidence and will ensure an eye catching outfit.
2. A bright hat or headpiece will complete any look and these statement pieces are a must have for ladies day.
3. Wear what you are comfortable in and don't be afraid to show your own individual style.
4. Comfortable wedges are the ideal footwear for a day at the races as they incorporate both style and comfort.
5. A colour coordinated shawl or wrap is the perfect fashion accessory that will have you prepared for the changeable Irish weather.
6. If you are wearing loud or colourful prints make sure you keep accessories to a minimum.
7. A clutch handbag is a stylish bag that can bring you from daywear to eveningwear and so is a great accessory for a day at the races.
8. Grooming and presentation is very important - Pay attention to detail and don't forget the manicure and pedicure.
9. A long-lasting makeup is a good idea - Alternatively bring a powder with you so you can touch up throughout the day. Remember your make up should be day appropriate.
10. Smile - it goes with everything and it never goes out of style.
For further details, visit www.littlewoodsireland.ie
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