Jeff Rahman to Lead Digital Creative at The Marketing Store Chicago

    CHICAGO, IL, June 05, 2012 /24-7PressRelease/ -- The Marketing Store Worldwide, one of the world's largest privately held global brand activation agencies, announced today that Jeff Rahman has joined the agency as digital creative director.

"Jeff comes to us with the finest creative credentials and he's a great fit for our growing digital practice," said Kurt Karlenzig, global senior vice president of digital, The Marketing Store Worldwide. "Jeff enhances our ability to deliver innovative experiences that invite participation and activate our clients brands."

Rahman joins The Marketing Store from DraftFCB where he led Taco Bell's full 360 promotion, Kmart's "Latina Smart" and "Live Your Christmas Story" campaigns. In his new role, Rahman will be based at The Marketing Store's Chicago office where he will bring his digital expertise to bear across the integrated promotional marketing campaigns and brand activations that The Marketing Store produces for clients such as McDonald's, Coca-Cola, and Southern Comfort.

"Jeff's digital and creative expertise, and his core understanding of integrated communications, is helping us further serve our agency philosophy of Inspiration: Applied--delivering inspired brand programs that engage people and drive consumer behavior," said Chris Schipke, senior vice president, creative, The Marketing Store.

Rahman brings with him an impressive creative digital background at agencies such as DraftFCB and Digitas managing creative teams through concept, design and development for clients such as Kmart, KitchenAid, Milk and Taco Bell.

"The Marketing Store has digital at the core of the vast majority of its activations, and the agency understands the value that real-time engagement through digital means to its clients and their customers," Rahman said. "I'm excited to join the team."

About The Marketing Store
As one of the largest brand activation agencies in the world, The Marketing Store delivers tangible interactions that engage people, influence purchase and build brands. The agency's approach is encapsulated as "Inspiration: Applied" - delivering inspirations that compel people to act with flawlessly executed programs that drive consumer behavior. Areas of expertise include: CRM, loyalty programs, digital, direct, and consumer promotions. We specialize in creating and sustaining high-value customer relationships for clients such as Nissan, Porsche, McDonald's, and Coca-Cola. The Marketing Store has offices across the globe in 12 countries and is part of the HAVI Group, a privately held company headquartered just outside Chicago. Follow @marketingstore on Twitter or visit http://www.themarketingstore.com.

The Marketing Store is one of the largest brand activation agencies in the world, specializing in youth and family marketing, consumer promotions, shopper and loyalty marketing. Please contact us at 630--693-1607, or follow us on twitter at @marketingstore.

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