First Complete Online Video Ad-builder with DIY Editing & Distribution Center for Search Engine, Business and Web Properties is Introduced.

    /24-7PressRelease/ - SEATTLE, WA, May 17, 2007 - The company's unique specialized Web 2.0 - Video Ad-building software comes complete with digital assets such as video clips, images, and music content for the self-authoring of commercials in 15 minutes or less! A brief demo can be seen at www.EZShow.com.

The final step in the process - "PUBLISH," enables the video ad to become 'webonized' and ready for delivery through Flash Media Servers.

"Not only does it provide advertisers with an easy-to-use video solution, requiring only four steps," says Bernie Day, President & CEO of EZ Show, "it also provides valuable tracking information to measure results!"

"Our video ad-building and delivery software can be licensed and deployed seamlessly within web destinations that already have an existing customer base of advertisers, allowing them to offer an end-to-end video ad creation suite for a fee." Additionally, producers of video ad content can also use the suite to upload, customize and have existing ads delivered - or even mass produce ads using the suite's tools.

EZ Show's Web 2.0 (online) video ad creation suite outputs Flash Video that can be easily integrated into any existing website directory through web services. Each software solution is stand-a-alone allowing each licensee many deployment and customization options.

A subscription licensing model for automated video ad content delivery is also in the works. This will provide the easiest path to video inclusion without the cost burden. Large advertising portals and directories can offer video inclusion for a monthly fee and subscribe to EZ Show's repository of video ads, allowing video advertisers to insert video ads into their listings with ease.

Additionally, existing sales teams that currently sell for portals and directories can have a free design account to assist their clients in the creation and publishing of their video ads.

"EZ Show, Inc.'s goal is to make its software a resource for business owners through its licensing partners to create and manage their own video advertisements, including the placement of links anywhere on the Internet," said Day.

She added that "Until our online, DIY (do-it-yourself) Center was unveiled, the description of a video ad was, 'a broadband video commercial that may appear before, during and/or after various content, including streaming video'. Now, EZ Show defines a video ad as 'a stand-a-lone video created by an organization to promote its goods and services and can appear in any medium that supports multimedia, including the Internet, IPTV and/or cell phones'."

With the success of video online as a medium for consumers to communicate with consumers, EZ Show believes that consumers will also embrace being informed about products and services through the use of video, especially when ads are built with information that is timely and relevant.

With the dramatic surge of interest and spending on web video applications, EZ Show intends to help its licensing partners capture their market share through licensing partnerships, either as a co-branded license or under private labels.

About EZ Show
EZ Show is a fast-growing innovative developer of online video software solutions for a wide range of web applications. Its products enable web property owners to increase and retain clients and visitors, build brand awareness and increase revenue. The company's proprietary software adds automation to the tedious and expensive cost of video production by offering easy-to-use ad assembly tools. EZ Show built this solution so that any web property, portal or directory could quickly and easily offer Flash-based video ad production and delivery services for low cost. The provision of self-authoring video ad tools to the masses will push online video advertisements to a new level. EZ Show is located in Seattle, WA with a sales office in Mill Valley, CA. The company is privately held. Visit www.ezshow.com for more information.

For more information about EZ Show, please visit our website
www.EZShow.com or contact Frank Rocco @ 415 847 1239
[email protected]


Frank Rocco, VP, Marketing & Sales
EZ Show, Inc.
14 Gomez Way
Mill Valley CA 94941
[email protected]
www.ezshow.com
415.847.1239 - Direct

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