Melt's Organic Butter Improvement Leads Market in Sourcing and Sustainability Certifications

    BOISE, ID, July 12, 2013 /24-7PressRelease/ -- Each variety of Melt Organic healthy butter replacements is certified Organic (USDA), certified Kosher (OU) and Non-GMO Project Verified. All of the organic oils carefully chosen for Melt's perfect blend are ethically sourced to ensure optimal healthful qualities, social responsibility and sustainable farming practices. In particular, Melt's virgin coconut oil is certified Fair for Life by the IMO. All of Melt's palm fruit oil is sourced in Columbia and certified Fair Trade and Eco-social by the Roundtable of Sustainable Palm Oil (RSPO) and the Rainforest Alliance. None of our tropical oils contribute to the deforestation of old growth forests, displacement of native people, or loss of endangered species such as the orangutan, which only live in Indonesia.

Organic certification by Quality Assurance International (QAI) confirms a product is true to its organic labeling claim -- from the land on which each ingredient is grown, to the post-harvest processing techniques, to the Melt manufacturing facilities. Non-GMO certification verifies Melt Organic butter replacements do not contain any genetically modified (GM) ingredients.

Melt healthy butter replacements were the first to market using an innovative square packaging for easy storage and sustainability. Rich & Creamy Melt and Honey Melt packages are tamper-evident, recyclable, and have a lower carbon footprint than traditional round tubs.

"One of our core values is to produce products that are great tasting and healthy for consumers and meet high standards for social and environmental responsibility. We are proud of the leadership position we have taken in the butter substitutes category, including all the certifications attained by Melt butter improvements," said Cygnia Rapp, Founder and Chief Science Officer of Melt Buttery Spread.

Rich & Creamy Melt Organic and Honey Melt Organic are sold in 13-ounce packages, with 80 calories and 9g of fat per serving. MSRP is $4.99 for both varieties. For tips and recipes for Melt, visit http://www.meltbutteryspread.com/ or http://allrecipes.com.

About Melt
Say Goodbye to Butter, Say Hello to Melt ! Melt Organic is a line of luscious, all-natural buttery spreads for butter lovers seeking a healthier alternative. Available in original and honey flavors, Melt is made from the perfect blend of the healthiest fruit- and plant-based organic oils: virgin coconut, flaxseed, hi-oleic sunflower, palm fruit, and canola. Melt spreads sizzle, drizzle, saute, bake, and melt just like butter, but with half the saturated fat and fewer calories. Each variety of Melt is certified organic, kosher and made with non-GMO, eco-social and fair trade ingredients, while also trans-fat free, gluten free, dairy or lactose free, and soy free. Only Melt uses Virgin Coconut Oil that is certified Fair for Life Fair Trade. Both Melt and Honey Melt are the first spreads in North America to be Non-GMO Project Verified. The Melt line is also the first to be sold in innovative square packages for easy storage and sustainability. It's Hip to Be Square! For more information and recipes, visit http://www.meltbutteryspread.com, http://www.facebook.com/meltbutteryspread or http://www.twitter.com/meltspread.

About Prosperity Organic Foods, Inc.
Based in Boise, Idaho, Prosperity Organic Foods, Inc., the parent company of Melt, provides great tasting products of superior quality through the innovative use of healthy fats and oils that allow consumers to eat better, feel better and live better. Rich & Creamy Melt Organic, which launched in 2011, is the company's debut product. Melt and At Last, Good Fat! are registered trademarks of Prosperity Organic Foods, Inc. All rights reserved.

Melt samples and images available upon request.
Media Contact:
Lori Meyers - BrandSoul Communications
206.915.7384
[email protected]

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