AIM Marketing Acquisitions Angered by Article Questioning Female Leadership

    SYDNEY, AUSTRALIA, September 17, 2014 /24-7PressRelease/ -- The recent article entitled 'Why You Don't Want Women Leaders' written by Victoria Pynchon has angered AIM Marketing Acquisitions because it suggests that women are still seen as unequal in the workplace and still have to justify themselves. Pynchon's article is actually a not-so-subtle dig at the way some men have treated her and other women in the workplace. Pynchon makes the point that if a firm had a female leader they would 'have to stop doing things the way they had always been.' AIM Marketing Acquisitions disagrees with this statement and says that female leaders are actually extremely good at listening, learning and adapting to the way a business works. The firm also believes that it is a good thing if someone has an idea to make things run more smoothly and to suggest that idea even if it is different.

Pynchon then goes on to say that 'Women will favour women.' AIM Marketing Acquisitions believe this to be particularly untrue and believe that women are often a very good judge of character and will hire those who are best suitable for the position, whether they be male or female, old or young. The final point made in Pynchon's article is that 'Women will throw the entire enterprise out of whack.' AIM Marketing Acquisitions is particularly angered that some men still feel like this as women have worked hard to be seen as equals to men in the workplace and some still believe they are less capable and speak about them in derogatory terms. AIM Marketing Acquisitions disagrees with the way Pynchon has laid out her article, to show those that still don't believe women can be leaders that these facts are not true, and hopes that many men will now see the benefits of having women in the workplace.

AIM Marketing Acquisitions is an outsourced sales and direct marketing company located in Sydney. The firm specializes in delivering a high ROI for their clients and improving their customer acquisition, brand awareness and brand loyalty. They do this through face-to-face engagement which creates personalized and lasting relationships between brand and consumer. The firm are in high demand from clients and continue to grow and develop which AIM Marketing Acquisitions believe is down to the hard work of their female managing director, Brenda Aguilar, who has contributed massively to the recent success of the business through her hard work and determination.

AIM Marketing Acquisitions believes there are many benefits to having a female leader including:

- Women are compassionate
- Women see opportunity in everything
- Women talk, a lot, and therefore are networking professionals
- Women seek to be relationship specialists and build good relationships with all of their workforce
- Women are natural givers; they seek to give back to others and their communities.

AIM Marketing Acquisitions urges females to pursue leadership despite the view that some people may still have about women in the workplace. Women are just as capable as men and evidence proves that women can be extremely good for a business, bringing many benefits and strong business qualities with them.

About AIM Marketing Acquisitions: http://aimmarketing.com.au/

AIM Marketing Acquisitions is a Sydney based direct sales and marketing firm that help clients gain a better understanding of their target audience. Through face to face honest interactions, AIM Marketing Acquisitions can improve their clients customer retention and spread positive brand awareness.

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