JERSEY CITY, NJ, December 05, 2014 /24-7PressRelease/ -- A.R Discovery understands that customer service is extremely important to customers so in order to keep a business alive there must be a strong level of customer service in place. Customers are often put off by bad service and one third of consumers say they will never return to a brand after just one bad experience. Businesses survive on returning customers and many small businesses rely on word-of-mouth marketing to advertise their services. With the power of social media growing it is easier than ever to spread a review of a brand, and more people take to social media to complain than to compliment. A service has to be particularly outstanding to be trending on the internet for good reasons. So A.R Discovery is asking brands to look at the service they are currently offering and to improve it.
A.R Discovery is an outsourced sales and direct marketing firm. The firm believe they offer an advanced customer service experience through their face-to-face marketing campaigns. By connecting with consumers on a one-to-one basis, A.R Discovery says that they offer a more personalized experience which creates long-lasting relationships between brand and consumer. The firm witness these campaigns improve brand awareness and turn potential prospects into loyal customers on a daily basis. A.R Discovery say that their customer service leads to increased customer acquisition and customer retention for their clients.
A.R Discovery discovered that 87% of consumers want more meaningful interactions with brands but only 17% of businesses are delivering this. To help businesses offer a better customer service experience A.R Discovery is highlighting what consumers are really looking for from a business.
Emotional needs - Consumers want a customer service representative that cares about them and the trouble they are having. They want someone who actually wants to offer them the best product/service for their situation. Customers want to feel listened to and valued.
Social needs - Customers feel appreciated when companies are in support of important things other than itself, for example, local communities, soldiers, teachers, students, etc. Offering exclusive discounts or giving something back to these members is a great way to reach these markets and show them support.
A.R Discovery is urging businesses to consider these consumer needs when developing their customer service techniques.
About A.R Discovery: http://www.ardiscoveryinternational.com/#about-us
A.R Discovery specializes in a personalized form of marketing in order to deliver a high ROI for their clients.
Follow @AR_Discovery on Twitter and 'Like' them on Facebook.
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