City Business Solutions Offer Top Tips to Prevent Sales Failure

    CHICAGO, IL, March 27, 2015 /24-7PressRelease/ -- Being the first point of call for many potential customers, sales representatives have a lot of responsibility on their shoulders. They must do all they can to ensure each customer goes away from the experience confident and well informed. City Business Solutions believe that for a business to get the best results it's important that they are teaching and promoting the right techniques to their representatives so that they have the means to engage and connect with customers on a deeper, more meaningful level. Although a friendly and outgoing personality can help a sales person excel, City Business Solutions believe that many of the qualities needed to be successful in sales can be learnt and with practice, can greatly improve over time.

About City Business Solutions: http://citybusinesssolutionsusa.com/about-us/

Through their work within the sales and marketing industry City Business Solutions are however aware that there are many common mistakes that those new to sales can fall victim to. To help professionals avoid such mistakes and generate more quality sales the firm have shared their insider's guide to the most common mistakes made in sales.

Not listening

The job of a sales representative is to fulfil the needs of the customer, and they will only be able to do this if they take a backseat and allow the customer to speak. A great sales person will ask questions and let the customers responses drive the conversation.

Being aggressive

Making a purchase decision, especially a large purchase can be difficult enough without a pushy salesman getting in the way. Sales representatives should respect a customer's space, and instead let them know they are available should they want guidance or support.

Lack of Focus

Sales representatives may be keen to push discount and deals, but only if these deals apply to the needs of each individual consumer. They should always focus on the customer's needs.

Not asking for business

After spending time with a customer, it's ok to ask for their business. Sales people should ask them what they would like the next step to be.

Lack of confidence

Confidence is not the same as being pushy. A confident sales person will be able to put a customer at ease by believing in the product they sell.

Forgetting to follow up

Customers may want to go away and think before committing to a purchase. Sales representatives must follow up these leads so the business isn't lost and so that the customer feels supported and valued.

City Business Solutions is a Chicago based sales and direct marketing firm that specializes in personalized, face to face customer interactions. The firm work with a number of industries, helping their clients to generate a higher percentage of sales and develop more meaningful customer relationships. By taking the time to interact with each consumer directly, the firm are able to gain a better understanding of their needs and provide solutions tailored to these individual requirements.

City Business Solutions are direct marketing specialists that work on behalf of their clients to generate quality leads for their brands and deliver a high ROI.

For more information Follow @ChiCBSolutions on Twitter and 'Like' them on Facebook.

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