Three Homebuilders and their Austin Advertising Agency Earn Top Honors in Prestigious Competition

    AUSTIN, TX, December 06, 2019 /24-7PressRelease/ -- The National Association of Home Builder's National Sales and Marketing Council (NSMC) recently announced Silver Award winners for The Nationals new home sales and marketing awards. The competition recognizes the best builders, developers and associates in the homebuilding industry. Three U.S. homebuilders: Pardee Homes, a homebuilder in California and Nevada, Washington State-based Quadrant Homes, and Freehold Communities, a master plan developer in Texas, Florida, North Carolina, Tennessee and California, along with Austin-based Wick Marketing, took Silver Award honors in varied categories.

The Nationals is the NAHB's largest and most prestigious awards competition, recognizing the best home builders, developers, associates and consultants for outstanding achievement. During a three-day judging period, a panel of eight industry professionals from across the country determined the Silver award recipients from a field of nearly 1,250 entries in 61 categories. Silver Award winners are finalists for Gold Award honors, which will be presented Jan. 21 in Las Vegas, Nev. as part of the International Builders Show.

Silver Award honors were awarded in the following categories:
● Master Planned Community of the Year:
- Skyline - Pardee Homes Los Angeles/Wick Marketing
- Arden - Freehold Communities/Wick Marketing (content and social media)
● Best Digital Marketing Campaign:
- Skyline - Pardee Homes Los Angeles/Wick Marketing
● Best Special Promotion–Grand Openings, Limited Time Sales Events:
- Skyline - Pardee Homes Los Angeles/Wick Marketing

● Best Social Media Campaign:
- Tyler Lockett and the Design Studio - Quadrant Homes/Wick Marketing
- Altis - Pardee Homes Inland Empire/Wick Marketing
● Detached Community of the Year:
- Vista Santa Fe - Pardee Homes San Diego/Wick Marketing (social media)

"Our team is extremely proud to be recognized by the NAHB's The Nationals, which sets the bar for innovation in new home design, marketing and sales, and we are honored to contribute to the homebuilding industry at this level," said Amy B. Wick, principal and strategist at Wick Marketing. "We consider it a privilege to enjoy long-term relationships with our clients, and to collaborate with them to produce work that moves the needle. Our clients' industry leadership inspires us every day, as does their commitment to consistently exceed their customers' expectations."

Pardee Homes' new Skyline community in Santa Clarita, Calif. was tapped for a Silver Award for Master Planned Community of the Year. Named for its unending views and scenic hilltop location, Skyline is 30 miles from Los Angeles. Skyline offers residents a place to write their own story, to dream big and live with spirit. Also named a Silver Award winner for the same award is Freehold Communities' Arden, a unique community in Palm Beach County, Fla. With a five-acre working farm and an event barn, the "agri-hood" places a top priority on healthy living.

Skyline garnered two additional awards, earning honors for Best Digital Marketing Campaign and Best Special Promotion-Grand Openings, Limited Time Sales Events.

Wick earned a Silver Award along with its client, Quadrant Homes in Bellevue, Wash., for the social media component of the campaign, titled "Tyler Lockett and the Design Studio." In the integrated promotion, the Seattle Seahawks' wide receiver and return specialist highlights his experience creating his dream home with the help of the Quadrant Homes Design Studio.

With Pardee Homes Inland Empire, Wick earned another Silver Award for Best Social Media Campaign for the community of Altis in Beaumont, Calif. Altis is an active-adult 55+ community coveted for its ideal location, dynamic lifestyle and resort-style amenities.

The Pardee Homes' community of Vista Santa Fe was recognized as Detached Community of the Year. Wick Marketing was responsible for Vista Santa Fe's social media, including the story of specially curated interior design with guest designer and television personality, Bobby Berk. Berk is a star of the Netflix series, "Queer Eye." Vista Santa Fe is a luxury community in North San Diego County in the award-winning Pacific Highlands Ranch, starting at $1.9 million.

Based in South Austin, Wick Marketing has been igniting brands and providing a full complement of strategic marketing and creative services since 1995. Led by Amy Wick, the agency creates work for U.S. homebuilders, including Quadrant Homes, Pardee Homes, Freehold Communities and Trendmaker Homes in Texas. In 2019, the agency was named as one of Austin Business Journal's Top 50 Women-Owned Businesses and Top Marketing and Advertising Agencies.

Based in South Austin, Wick Marketing has been igniting brands and providing a full complement of strategic marketing and creative services since 1995. Led by Amy Wick, the firm creates work for homebuilders across the country, including Pardee Homes in California and Nevada, Trendmaker Homes in Texas, Quadrant Homes in Washington and Freehold Communities in Texas and Florida. Wick Marketing is also the agency of record for the Lone Star State's leading workers' compensation provider, Texas Mutual Insurance Company.

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