Smiles for Life Launches 23rd Year of Brightening Smiles Around the World

    SALT LAKE CITY, UT, March 02, 2021 /24-7PressRelease/ -- Just one teeth whitening can brighten many smiles! This simple forward-thinking concept originated with the Crown Council, a prestigious group of leading-edge dentists around the world who are passionately dedicated to promoting oral health, fighting oral cancer and serving their communities through charitable work. Now in its 23rd year, the Crown Council is pleased to launch the 2021 Smiles for Life Campaign. As dentistry's most successful charity, Smiles for Life has profoundly lasting impacts on children's health on local, national and international levels.

Smiles for Life's three-way charitable partnership brings together dentist, patient and dental manufacturer in a most rewarding way that changes lives. When someone schedules a teeth whitening treatment with a Crown Council dentist office nationwide between March 1 and June 30, the member dentist donates his or her time and expertise, while 100 percent of the whitening materials are generously donated by longstanding strategic partner Ultradent Products, Inc. Thus, patients are able to donate 100 percent of the cost of their teeth whitening directly to Smiles for Life, benefiting seriously ill, disabled and underprivileged children around the world.

"We believe the Smiles for Life initiative is the largest charity of its kind in dentistry," said Greg Anderson, director of the Crown Council. "The unique concept of whitening material being donated by Ultradent; the dentist contributing all of the time and experience necessary to complete the procedure and the patient being able to make a direct donation to Smiles for Life for the value of the whitening, has proven to be an extremely effective way to both whiten a smile and help a child smile for life."

Since its inception, the Smiles for Life campaign has collected more than $45 million. Half of the funds raised annually are donated to a local charity of each respective Crown Council member's choice; in the past 22 years, Smiles for Life dentists have supported more than 600 local children's charities. The remaining money goes to the Smiles for Life Foundation, which supports national and international oral health and other programs benefiting economically-disadvantaged children across the world, including the Dominican Republic, Nepal, Bolivia, and Guatemala. Smiles for Life also maintains a strong longtime partnership with the Garth Brooks Teammates for Kids Foundation which supports Child Life Zones in Children's Hospitals across the United States.

For more information on the campaign, please visit: https://smilesforlife.org/.

Click here to locate a Crown Council dentist in your area.

To arrange interviews with a Smiles for Life Foundation representative or a Crown Council member dentist or any other media inquiries, please contact Greg Anderson at [email protected] or (800) 276-9658.

The Crown Council is an alliance of driven, dedicated dentists who are committed to excellence in their practice, improving their patients' oral health and bettering the communities around them. Since 1998, the Smiles for Life Foundation has provided opportunities for dentists to donate their time and talent to serve others in need through charitable work.

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