"We knew we could create a buzz around the series but were not expecting such a massive reception," said Fallin
ORLANDO, FL, March 22, 2023 /24-7PressRelease/ -- "Mikey Needs to Get Laid," an 8-part coming-of-age comedy series, is now in production. The series follows Mikey, a young wallflower, played by Austin Lampe, who after experiencing his first serious breakup and dropping out of college, moves in with his distant, older half-brother Julian, played by Alex Streu.
Written by Streu, directed by Melissa Fallin, and produced by Lampe, Fallin, and Streu, "Mikey Needs to Get Laid" tells the story of Mikey as he navigates the tumultuous waters of young adulthood, trying to find his place in the world while coming to terms with his own insecurities and anxieties. Julian shows him that there are other fish in the sea, and what they're willing to do on the internet. But Mikey's journey of self-discovery actually becomes a unique opportunity to reconnect with his brother.
"This series captures the essence of what it means to be young, vulnerable, and uncertain in today's world," said Fallin.
The creators of the series wanted to start spreading the word by matching with singles on a popular dating app using the "Mikey" account, hilariously inquiring about casual relationships. With millions of people using the app daily, the team behind this guerilla marketing campaign saw an enormous opportunity to create a buzz around the series's prospects by creating a profile based on the Mikey character who desperately wants to move on from his ex-girlfriend, Tess.
The profile includes creative quips about Mikey's personality and his dating preferences. The campaign was a massive success, resulting in thousands of "matches".
"We wanted to create a fun, unique, and memorable way to get people engaging with the character. A dating app is a perfect tool for that. We knew we could create a buzz around the series but were not expecting such a massive reception. We're thrilled by the response we've received from people across the world, and we can't wait for them to see the character behind the profile come to life," said Fallin.
"Mikey Needs to Get Laid" promises to be an uproarious ride, filled with witty humor, sharp dialogue, and relatable characters that will keep audiences laughing and engaged. With this cast of rising stars and talented creatives at its helm, this series is sure to capture viewers of all ages, proving that sometimes the hardest path leads to the greatest rewards.
For more information on "Mikey Needs to Get Laid," visit the series' official IMDB and official Youtube channel.
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