/24-7PressRelease/ - LOS ANGELES, CA, August 15, 2005 - Legendary hot rodder Boyd Coddington, who can be seen weekly in the hit television series, American Hot Rod airing on the Discovery Channel, was selected as MagnaFlow Performance Exhaust national spokesperson. Boyd will be featured in an upcoming nationwide television commercial highlighting his enjoyment for hot rods, which are equipped with MagnaFlow exhaust systems. MagnaFlow will have the opportunity to bring Boyd out to several trade and consumer events for face-to-face time with fans of his work to discuss the benefits and advantages of using MagnaFlow Performance Exhaust components. Also, look for Boyd's face and custom vehicles on MagnaFlow catalogs, brochures, packaging, and the MagnaFlow website.
"I'm excited to be working with the MagnaFlow team, they've always produced the best exhaust systems and I use them for all of my hot rods," said Coddington. "They're as committed to producing the best products as I am so it's a great fit."
Boyd's status as legendary hot rod and custom builder, along with his commitment to producing the highest quality cars, trucks and wheels is known throughout the world. He joins auto racing legend, Mario Andretti and offroad truck racing legend, Ivan "Ironman" Stewart as national spokesperson.
"Boyd is legendary in the street rod and domestic muscle markets," said Larry Norris, Vice President of Sales of MagnaFlow. "We are pleased to have Boyd at our side in our quest to bring our product in front of the custom builders and enthusiasts who make up the core of these markets."
The nationwide television commercial can be seen on cable networks Speed, Spike, TLC and of course, the Discovery Channel beginning in Spring 2006.
American Hot Rod, airing on Discovery Channel (Fridays 10:00 pm E/P) draws millions of fans each week to watch legendary hot rodder Boyd Coddington and his staff as they conceptualize, design, build and unveil a continuing lineup of cutting-edge hot rods.
American Hot Rod is produced by Pilgrim Films and Television with Craig Piligian as executive producer. For the Discovery Channel, Mark Finkelpearl is executive producer.
For more information, visit www.boydcoddington.com or contact Crys Spelman at (310) 600-7994, or [email protected].
About MagnaFlow
MagnaFlow Performance Exhaust produces high quality stainless steel cat-back systems, universal mufflers, and catalytic converters at their state-of-the-art facility in Rancho Santa Margarita, CA. Known for consistently producing performance with a smooth, deep tone, MagnaFlow provides exhaust products to well-known performance tuners and auto manufacturers throughout the world. The complete MagnaFlow line of products can be viewed online at www.magnaflow.com.
About Boyd Coddington Hot Rods and Collectibles
Based in La Habra, California, Boyd Coddington Hot Rods and Collectibles is home to legendary hot rodder, Boyd Coddington. Throughout the course of his career, Boyd has created cars for such luminaries as ZZ Top's Billy Gibbons and Van Halen Bassist, Michael Anthony. His most recent build was the Bud Light Roadster, which is currently touring the nation. He has won countless awards, including the Riddler Award, 7-time winner for America's Most Beautiful Roadster, and Builder of the Year at the annual Grand National Roadster Show. Additionally, the Smithsonian magazine featured the first car, hot rod or otherwise, on the cover. Boyd Coddington Hot Rods and Collectibles not only produces up to 15 hot rods each year, but also manufacturers more than 100,000 signature wheels per year. For more information please visit: www.boydcoddington.com or www.billetgear.com.
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