Fitness Industry Managers Need Better Training, Claims Survey

    GREENWOOD VILLAGE, CO, February 7, 2009 /24-7PressRelease/ -- Commenting on the impact of good management on retention rates, Andy Jackson, FitPro's Business Development Director said:

"Now more than ever retention is the key to survival, and with a greater choice of clubs than ever many members will only stay if you produce effective results for them.

"The development and management of your team to create a results based culture is vital in giving your members what they want.

"Step-by-step management programs like the Certificate in Health and Fitness Management are a tried and trusted method of getting all of your team to interact more effectively with your members, and helping them get the results they need."

PTontheNET.com's latest online education product - the Certificate in Health and Fitness Management - gives clubs the tools they need to fill this skills gap, develop their staff, and importantly in these economic times, improve member retention rates.

Delivered entirely online, the 13-week program is presented by three of the most respected names in the health and fitness industry: Robert Cappuccio, Bob Esquerre and Nic Jarvis.

The course's modular structure ensures course participants receive a thorough foundation in what it takes to become a successful fitness manager including topics such as: goal setting, business development, customer relationship management, team building, leadership, influencing skills and change management.

On successful completion of the initial program, participants receive 3 updates and after 12 months undertake a final written exam to receive their Certificate in Health and Fitness Management.

On the need for the fitness industry to develop capable and inspiring leaders for the future, Robert Cappuccio said:

"The success of any organization depends on its ability to identify and develop leaders."

"Leaders embody the organization's vision, set expectations, inspire colleagues and most of all develop the capacity of every team player to demonstrate high performance within his or her role."

"Your club cannot have high expectations of success without having high expectations of leadership and if you lack the ability to select, recruit or develop leaders that by itself could be enough to prohibit a club from achieving its full potential."

Editors' notes:
• Florence Orban was speaking at the launch of the National Skills Academy for Sport and Active Leisure
(http://www.sportactivensa.co.uk/_assets/documents/pdfs/nat-570nationalskillsacademysportactiveleisure-nov08.pdf)
• Fitpro is the largest association of fitness professionals in the world. www.fitpro.com
• PTontheNET.com is world's principal online education resource for personal trainers. www.ptonthenet.com
• Bob Esquerre is internationally recognized as a business planner, leading educator, personal trainer and is a major advocate for the development of continuing education programs for personal trainers
• Robert Cappuccio has a passion is to help people affect change in their life through health and fitness. He is a contributing author for several of the fitness industries' most widely read textbooks and is a highly sought-after speaker at leading industry conferences
• Nic Jarvis A master NLP practitioner, Nic goes to the root of people's behaviors, beliefs, and values to have an impact on the key determinants of their success

The Certificate in Health and Fitness Management is delivered online from PTontheNET.com. For further information, contact Justin Rossi ([email protected] - (720) 489-0294)

For editorial inquiries, please contact: Rob Van Nuise ([email protected] - (720) 489-0294)

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