Brandgrow Launches New Multivariate Optimisation / Split Testing Service

    JOHANNESBURG, SOUTH AFRICA, March 27, 2009 /24-7PressRelease/ -- Brandgrow Search Marketing, an innovative search marketing agency, has announced the launch of its first-generation conversion optimisation platform called Optim8, which helps online marketers maximize campaign performance by testing and optimising landing pages and other web content for higher conversion rates.

After intense development, Brandgrow is now able to make its optimisation technology and expertise available to all companies that want to improve their conversion rates on their websites.
Advertisers, big and small on the Internet, rely on their websites to drive sales, leads or any other goal.
Website conversion optimisation is generally a laborious process which has been helped recently with the launch of Google's Website Optimizer. But the Optim8 platform provides for a rigorous conversion optimisation approach which uses both the Optim8 platform and the data analysis and testing from the Brandgrow Search Marketing team. The platform has been proven to cut down optimisation timeframes by up to 80% and enables the testing of thousands of variations, variables and metrics in an effective manner.

Early results from the clients that have tested the system have attributed an increase in conversion from 33%-122% which is very promising to say the least.

About Brandgrow Search Marketing

Brandgrow Search Marketing is a leading Search Marketing agency providing organic search engine optimization, pay per click campaign management, online reputation management and website conversion optimization.
http://www.brandgrow.com/

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